Call for Past Fiesta Parade Royalty

To mark the 70th anniversary of the Sauk Valley’s annual Fiesta Parade, all past parade Dons, Donas, and Queens are invited to participate in the parade. The 70th annual Fiesta Parade will be held Saturday, September 16th, in downtown Sterling and Rock Falls.

The parade, hosted by the Sauk Valley Area Chamber of Commerce’s Hispanic Business Leaders Committee, began in 1953. Fiesta Parade celebrates the Hispanic culture of the Sauk Valley, falling in September to mark the beginning of Hispanic Heritage month.

Previous Dons, Donas, and Queens are requested to contact the Sauk Valley Area Chamber of Commerce to sign up for the parade. If you have the contact information of a Don, Dona, or Queen who is no longer in the Sauk Valley area, please share their contact information as we’d like to extend an invite. Please contact SVACC at 815-625-2400 or email [email protected].

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